No one can regret the growing reach of e-commerce in the world, especially as people go digital shopping. As the e-commerce trend grows, people are relying less on development than on ready-made platforms, which simply need basic information rather than encoding for making a brand-new store.
Even the big brands are becoming the norm for e-commerce brands such as Shopify, BigCommerce, etc.
The modern world has set the trend for brands to typically opt for the Shopify platform, which is one of the best and most popular e-commerce channels. BuiltWith statistics show the use of Shopify as the CMS doubles in 2017, while in 2019 more than 10,000 websites used Shopify to sell their products online.
There are about 25 million e-commerce stores that are functional in today’s world, but have you ever thought about how your business will be recognized?
It is possible with the help of integrating the SEO facts on your site that will increase the rank of your site. This article will brief more about the SEO practice that should be available on your site to increase its visibility.
Why is SEO important to Shopify?
Search engine optimization in Shopify is just as important as with other websites because Shopify only provides the platform and not the marketing for your business. SEO makes improvements in the Shopify Store that make your business unique and competitive compared to other websites. However, some facts are automatically provided by Shopify.
For example, Shopify offers the possibility of a blog that may have content to rank your site higher in the SERP. Furthermore, it helps to generate the meta title and description without the implication of coding, while it also forwards automatically.
SEO is very important because the existing competitors in the market have more power to strengthen their position at the top of the search engine.
SEO strategies for Shopify
In the following, some of the effective SEO strategies to make your Shopify shop prominent are discussed.
1. Compatible with Google Crawler and Indexer
Once you have created your Shopify store, you should have a strategy to index it in Google’s search engine, as it is the most used search engine. However, this is not difficult, but you need to do it professionally.